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Archive for February, 2008

$6.6B in Video Ads Revenue

Posted by Adi Wong On February - 13 - 2008

Broadband Streaming/Downloadable Media and Mobile Information will take a whole big lot of Ad spending by the year of 2012 according to Park Associates.  This will actually be a new era on the Internet. New ideas will be flooding in order to obtain a share in this pie.

“The floodgate is open, and the deluge of ad spending to these new platforms is irreversible,” says Harry Wang, Senior Analyst, Parks Associates.

parksassociates.jpg

This will open up more innovation in terms of advertisements and publisher. I believe advertisements will be more targeted and more interactive with more money pumping into the market.

Share Pictures and Earn

Posted by Adi Wong On February - 11 - 2008

I have came across ShareAPic, which actually allows users to earn money for displaying / sharing pictures with them. This is quite an unique service. Previously, I used ShutterStock, but it is more of selling stock photo. In ShutterStocks you get paid when someone download your picture. Therefore, you are actually competing with thousand of novice to professional photographer around the world. ShutterStock pay USD0.25/download and USD0.03/referral download.

ShareAPic uses a different method of paying its user by USD0.22/1000page view and a 10% of referral image view. Also you are allow to share those picture on your FaceBook, MySpace or Friendster.

Both have its pros and cons, but I prefer shareapic as it is more suitable for non-photographer.

Search Engine Optimization

Posted by Adi Wong On February - 6 - 2008

Search Engine Optimization (SEO) is actually range from very simple technique until a long and tedious work. It is very important to get notice on the Internet and Search Engine is the easiest approach to get visitor. It is much harder to pay someone to get a headstart in SEO compare to doing a Search Engine Marketing (SEM). I will always say to others about the best website (in terms of design, usability, value, or idea) will not be successful without visitor, and you could only get some handful of friends to visit your website. With SEO, you are looking a million and billion of searches. Therefore, I would suggest that web owner follows some of the basic Search Engine Optimization technique.

Always Optimize Your Title
Title is what you see on top of every browser.
title.jpg
It should always be related to what you are posting in the content. If you are targeting a keyword / phrase that people would type in a Search Engine. It is wise to have it in the Title. If you browse around, you will notice that there are a lot website, especially company’s website are always showing their company name instead of products.

Look for on the header of the source code which look like the following in your header, and you could edit them from there:-

<title> </title>

External Link
Getting external link from related websites is always weight more over those that are non-related. Definitely, page with higher pagerank will give your site more credibility, hence, a higher chance to get better ranking. Also it highly depends on the keyword used to link to your page.

Internal Link
Building a strong internal link for human and search engine spiders is equally important. You would want the spider to get and list every single page you have on your website. Therefore providing your website with a broader range of keyword. A sitemap is strongly recommended if you want your page to get listed fast.

Meta Keyword and Description
Some may say it is an old SEO technique, but Search Engine do read at your meta keyword. It just does not rank them as high as previously. If you are running WordPress, try All in One SEO Pack, which change your meta to suite each individual post. Although it may not be that pefect

Content
Content always play a big role, try not to use flash as your content because bots & spiders from Search Engine will not be able to read them. Make sure that you have right keyword and good supporting information. As you will never know if someone searches a different term, but could still end up in your page.

WordPress 2.3.3 is out

Posted by Adi Wong On February - 6 - 2008

I just recently upgraded to WordPress 2.3.2 and found out about the update reminder for newer version of plugin is available. This reminder actually reminds you of the WordPress version as well.  Seeing that notice, now I am at version 2.3.3.

Upgrading wordpress has always been easy, but I am a little lazy to upgrade when they have another upgrade too soon. As it is most probably security issue, which require me to do the update too. For those who are even lazier could try WordPress Auto Update (I have tried it on another site, but seem to face some problem, I will search for the solutions).

Popularity Contest Plugin Error

Posted by Adi Wong On February - 5 - 2008

For some reason, when I activated the Popular Post Plugin by Alex King, there is some error stating that wp_ak_popularity table does not exist. When I check at phpmyadmin, I only found the table wp_ak_popularity_options which is a slightly different table. I am not sure why this exist and I belief no other people is facing this when I did a search at the big G and WordPress forum.

I can’t find any solution out there, therefore I decided to create my own table. All you need to create you table is to login into you phpmyadmin account, click on SQL tab and paste the following code:-

CREATE TABLE IF NOT EXISTS wp_ak_popularity (
post_id int(11) NOT NULL default ’0′,
total int(11) NOT NULL default ’0′,
feed_views int(11) NOT NULL default ’0′,
home_views int(11) NOT NULL default ’0′,
archive_views int(11) NOT NULL default ’0′,
category_views int(11) NOT NULL default ’0′,
single_views int(11) NOT NULL default ’0′,
comments int(11) NOT NULL default ’0′,
pingbacks int(11) NOT NULL default ’0′,
trackbacks int(11) NOT NULL default ’0′,
last_modified datetime NOT NULL default ’0000-00-00 00:00:00′,
KEY post_id (post_id)
) TYPE=MyISAM;

Hopefully it will solve some of your problem.