Broadband Streaming/Downloadable Media and Mobile Information will take a whole big lot of Ad spending by the year of 2012 according to Park Associates.  This will actually be a new era on the Internet. New ideas will be flooding in order to obtain a share in this pie.

“The floodgate is open, and the deluge of ad spending to these new platforms is irreversible,” says Harry Wang, Senior Analyst, Parks Associates.

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This will open up more innovation in terms of advertisements and publisher. I believe advertisements will be more targeted and more interactive with more money pumping into the market.

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